I found this message in my cellphone inbox while attempting to remove old messages. A friend told me about a text campaign Mead Johnson recently had. Apparently, some people (female, mothers?) received an invitation to be part of this series of text blasts. I registered and got this message:
Msg from Globe&Mead Johnson:Ang batang ALL-AROUND HEALTHY ay mliksi, mtalino @ di sakitin.W/proper nutrition,kailangan ng calcium @ inulin para sa mbilis na pagpsok ng calcium sa buto pra sa pampalkas ng buto.2 know more text CALCIUM.Pra sa pgiging mtalino txt CHOLINE @ pra sa sakitin txt VITS & send to 2338 for FREE. Tawag sa MJ Hotline gamit ang landline (02)841-8222(MMnla)/toll free 1-800-1-888-5861 (outside MMnla). No free infotext? Reply STOP HEALTHY
I got another message approximately two weeks after:
Msg from Globe&Mead Johnson:Ang batang ALL-AROUND HEALTHY ay di sakitin, maliksi & matalino.Ang VITAMINS A,C,E ay nagbibigay lakas laban sa common na sakit(sipon&ubo).2 know more text VITS para sa pagiging maliksi, txt CALCIUM pra sa pagiging matalino, txt CHOLINE & send to 2338 for FREE.2lungan mo sya maging ALL AROUND HEALTHY twag sa MJ hotline gamit ang landline (02)841-8222(MMnla)/toll free 1-800-1-888-5861 (outside MMnla). No free infotext? Reply STOP HEALTHY
As we all know, Mead Johnson produces popular milk brands like Sustagen, Enfamil, Enfapro, Enfagrow and many others.
PS: This came before the melamine scare. Paul Richards in a 9/25 article, maintained that "Tests conducted on Mead Johnson products show no trace of Melamine contamination."
